Align Brand Voice with Web Development Team

Why brand voice is important, and worth revisiting every few years
Align Brand Voice with Web Development Team

A good B2B marketing agency can pick representative customers and stakeholders and ask the right questions to see what they expect from your brand.

How to Be More Gender Inclusive

Here are a few ways to be an ally and inclusive of marginalized genders.
How to Be More Gender Inclusive

Normalize Pronouns - Everyone uses them. From “he/his” to “she/her” to “they/them” and more, these are markers people use when being referred to in the third person.

Support Our Vulnerable Communities

The continued violence taking place against women, Black people, AAPI communities, and sex workers is unacceptable.
Support Our Vulnerable Communities

Think Design shares a few resources to support organizations working towards equality and equity to support recently affected communities.

5 Reasons to Partner with a Web Development Company

Use digital strategy, SEO, social media marketing, content strategy, and web design to drive audiences to your brand.
5 Reasons to Partner with a Web Development Company

1. Boost local web traffic, 2. Avoid the guesswork, 3. Stay up to date with website tech standards...

What’s Zoom Fatigue and How to Fix it

3000% growth in Zoom usage over the past year has enabled us to communicate while quarantined. There are downsides, and here's how to mitigate some of those.
What’s Zoom Fatigue and How to Fix it

Current implementations are exhausting, and here are some ideas for making better use of the interface.

Why build an E-commerce site with no cart?

Despite client misgivings, e-commerce site proves to be a huge success
Why build an E-commerce site with no cart?

The website has generated sales. We sold furniture to Australia, a four-poster bed to a customer in Belgium.

How Website Optimization Firms Can Boost Your Retail Sales

A well-optimized website is clean and simple, displaying the most relevant information the moment a customer clicks on your link.
How Website Optimization Firms Can Boost Your Retail Sales

Website optimization can make your business thrive by driving more traffic into your website.

Sandra Elkin: On the precipice...

Pioneering feminist Sandra Elkin, producer of the 1970's PBS show WOMAN has for her life's work examined the pivotal role women play in society.
Sandra Elkin: On the precipice...

I want to let young girls know how important they are, how important women are, what vital contributions women have made. We've spent too many years leaving women out of history, seeing women not get any credit. Women have fewer opportunities because of discrimination. Young girls need to understand that they can have it all.

Making My Website Perform Better During COVID

Just because there's a pandemic doesn't mean your online business should stop.
Making My Website Perform Better During COVID

Now is a great time to take action as more consumers move to shopping online. You don't have to be selling essential goods for the new normal to keep thriving.

Five things I love about being in New York City this year

People have been asking me what it’s like to be in NYC right now. This should satisfy your curiosity.
Five things I love about being in New York City this year

Adapting to this brave new world is a challenge for all of us. This (hopefully) unique spring and summer in New York City has reminded us how adaptable and resilient people are.

The Tale of Bushwick's Bushy Tails

Schlepping to Manhattan for pet supplies leads to neighborhood pet store in Bushwick
The Tale of Bushwick's Bushy Tails

Cat sitting, adoption and dog training turn neighborhood pet store Bushy Tails from a place simply for pet food, into the place to satisfy all your pet related needs.

Supporting Black Business:

Halsey & Lewis Holds Bed-Stuy Together
Supporting Black Business:

June is a handful: It’s Gay Pride. We’re still in the midst of fighting COVID-19. The Supreme Court is handing down life-changing decisions every Monday. And we’re in protest. Perhaps for the first time in American history there is a reckoning – demanding -- that #BlackLivesMatter.

Ask these 5 questions to improve online communication

Being ready and able to use your website for communicating effectively is made simpler by answering questions about the who, what, and how behind the message
Ask these 5 questions to improve online communication

What we choose to communicate now has more impact than just a few days and weeks ago, and how we do it will make all the difference to keeping ourselves and our audience safe and well as we move forward together.

Consultant as an agent of change

Bonnie Osinski asks: "In the context of your current work, what can’t you do now that you would like to be able to do?"
Consultant as an agent of change

Leaders seeking change can quickly create an "us versus them" feeling for the workers you deal with on a daily basis. It's your greatest challenge and opportunity to pursue a process and deliver results that feel mutually beneficial.

Unlock the Value of your Organization’s Data

Taylor Ourada insists: Asking questions that matter are vital to establishing a data strategy
Unlock the Value of your Organization’s Data

It is now a data-driven world, and, whether you know it or not, you are making decisions every day about what data you collect and what data you let slip away. By identifying the most fundamental questions facing your business, you can pinpoint and track the right data points efficiently.

Digital in Dementia

The potential for technology in assisting those with dementia is there. Is it being realized?
Digital in Dementia

If you decide to refresh your brand and redesign your icons (let alone interaction and gestures) in a graphical user interface update, then as a consequence you will break the recognition patterns and muscle memory a person with early dementia relies on.

Winning back the iPhone Generation

Ray Shah of Think Design says it's all or nothing. Moderation doesn’t work.
Winning back the iPhone Generation

We are more guilty than our children, gorging ourselves daily at the nonstop all-you-can-eat digital smorgasbord we invented. We don’t fully know the consequences, but they are unlikely to all be good.